Restaurant Marketing Strategy & Tools

Have You Ever Pretended to Be a Customer in Your Own Restaurant? Here’s Why You Should.

4

min read

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Feb 25, 2025

Have You Ever Pretended to Be a Customer in Your Own Restaurant? Here’s Why You Should.


When was the last time you walked into your own restaurant, not as the owner, but as a guest?


I’m not just talking about ordering a meal or greeting staff.
I mean really stepping into your customers’ shoes.


Because here’s the thing—what seems minor to you could be costing you sales without you realizing it.


The Invisible Problems That Drive Customers Away

Every day, customers make small decisions that impact your revenue. Sometimes, their decision to dine elsewhere isn’t because of the food or service, but because of the little frictions they experience before even setting foot in your restaurant.


Consider these scenarios:

1. The Google Search Test

🔍 Try searching for your restaurant on Google right now.

  • Does your Google listing show up at the top?

  • Are your opening hours accurate?

  • Is there an easy way to book a table?

  • Do customers see recent, positive reviews?

If your Google presence is weak or outdated, you’re losing potential customers before they even get a chance to experience your food.


2. The Online Booking Experience

📅 Ever tried reserving a table at your own restaurant—like a customer would?

  • Is the process quick and intuitive?

  • Do customers get a confirmation instantly?

  • Are you charging them fees that might push them toward a competitor?

A complicated or expensive reservation process can make customers reconsider. Even if they love your food, they’ll pick the place that’s easier to book.


3. The Delivery Ordering Test

🍽️ Pull up your website and try ordering delivery.

  • Is your menu easy to navigate?

  • Do customers get hit with unexpected fees?

  • Is it clear how long their order will take?

Even if your kitchen is running smoothly, a clunky delivery process can turn customers away. If they struggle to place an order, they won’t bother next time.



Small Fixes, Big Revenue Gains

By regularly experiencing your restaurant from a customer’s perspective, you can identify and fix small pain points before they turn into revenue leaks.

Keep your Google listing updated with fresh photos, accurate hours, and recent reviews.
Simplify your reservation system to make it seamless and hassle-free.
Ensure online ordering is fast and intuitive—without unnecessary fees.
Make sure your first-time guests feel welcome and are given reasons to return.

The more effortless the experience, the more likely customers are to return—and recommend you to others.




How Oddle Helps Restaurants Get More Bookings & Repeat Customers

Running a restaurant is already challenging—you shouldn’t have to worry about whether customers can find you, book a table, or place an order easily.

That’s why many restaurants use Oddle to:
Make reservations frictionless—no high commissions, just simple per-booking pricing.
Turn first-time diners into repeat customers with automated engagement.
Offer a smooth, branded online ordering experience without losing sales to marketplaces.

Your food and service already set you apart. The next step is ensuring customers can easily experience it—again and again.


When will you try being a customer at your own restaurant?

Want to see how Oddle can help you remove friction and capture more sales? Let’s chat.

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Grow Your Business with Reservation

Grow Your Business with Reservation

Upscale dining meets smart solutions! Popular Italian restaurants in KL like Zenzero switched from Umai to Oddle, cutting subscription costs by 50% with a flexible usage-based model.


Oddle made selling tickets for Italian Week a breeze, reducing no-shows and simplifying deposit collection for large bookings.

Upscale dining meets smart solutions! Popular Italian restaurants in KL like Zenzero switched from Umai to Oddle, cutting subscription costs by 50% with a flexible usage-based model.


Oddle made selling tickets for Italian Week a breeze, reducing no-shows and simplifying deposit collection for large bookings.